Hi! I'm Tanya Ganian

I'm a digital strategist and the founder of The Copy Lab. I'm also the author of The Ultimate Branding Workbook and The 50 Marketing Strategies to Build Your Brand & Boost Sales.

Since 2005, I've helped over 4,000 clients master their marketing strategy and sell their products & services online.


1. My psychology degree plays a key role in building memorable  brands and crafting compelling marketing messages for business owners that want to attract and connect with their target market.
2. My focus on marketing equips with certified insight to audit your marketing and business goals and advise you accordingly.


3. My 18+ years of experience in marketing qualifies me to build effective online strategies for those looking to sell their product and services online.
4. I work as a private digital consultant to B2C and B2B across all industries. 


5. My book The Ultimate Branding Workbook has helped over 6000 business owners build powerful brands while staying aligned with their core values and marketing goals.

6. My digital course Master Magnetic Marketing teaches business owners how to create a compelling marketing message across all their online content so that they can attract the right followers and create a deeper connection with their audience.

I'd love the opportunity and privilege of working with you to attract the right audience and sell your product and services online. 


What I Value Most

1. Integrity

Integrity is a cornerstone of strong character and the foundation of trust. It's the quality that enables us to stand by our values, principles, and beliefs, even in the face of adversity. Having integrity means being honest, ethical, and accountable in all aspects of our lives, and it requires a willingness to do the right thing, even when no one is watching. 

In a world where dishonesty and deception are all too common, integrity is a rare and valuable quality that can set us apart and lead us to a life of purpose and fulfillment.

2. Transparency

.When we practice transparency, we invite feedback, criticism, and collaboration, which can help us make better decisions and improve our relationships. It means being open, honest, and forthcoming about our actions, decisions, and intentions. It also helps to prevent misunderstandings, conflicts, and mistrust, as it ensures that all parties have access to the same information.

3. Kindness

Kindness is a powerful force that can make a significant impact on our lives and the lives of those around us. It is the quality that enables us to show empathy, compassion, and respect to others, regardless of their background or circumstances. When we practice kindness, we foster a sense of community and belonging that can help us build strong and meaningful relationships. 

4. Professionalism

As a business owner that comes from the corporate world, I know firsthand the importance of professionalism. It's the foundation upon which successful careers are built. Professionalism means treating others with respect, following through on commitments, and striving for excellence in everything you do. It's about being accountable for your actions, taking ownership of your mistakes, and learning from them.

When you exhibit professionalism, you earn the trust and respect of your colleagues, clients, and partners. It's not just about being skilled in your craft, but also about how you conduct yourself in business and in life.

If you want to make a lasting impact in your industry, then professionalism should be your guiding principle.



“Tanya exemplifies professionalism and expertise in all areas of business.  She exceeded my expectations and has continued to provide me with high-quality service post-purchase. Your efforts are continuously recognized and appreciated.  Thank you.”
“I have worked with Tanya on several projects and each time I have been impressed with her fresh approach and originality. A strategic thinker, Tanya always goes the extra mile to get a handle on how to create a design package with clout. I recommend her without hesitation.”
“Tanya was wonderful to work with, everything was what we asked for. Their team is very responsive and I highly recommend them.”
Book a Call